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The History Behind Tissot Watches

From 1853 to the day, Tissot has continually surprised and delighted customers with its product innovation. A relentless pioneering spirit led the business looking at the foundation inside the small Swiss Jura town of Le Locle, to a presence in 150 countries. From its first pocket watch with two timezones in 1853 to the revolutionary touch-screen technology T-Touch watch, Tissot has presented some firsts when it comes to technology, materials, and design, going in terms of creating watches manufactured from rock, wood, and pearl.

From day one, Tissot seemed to be focused on taking its innovations to destinations well beyond the Swiss borders. In 1858, the founder's son, Charles-Emile Tissot, left Le pocketpussytoy.com Locle for Russia and properly sold Tissot savonnette pocket watches across this huge and influential empire.

International expansion went from strength to strength and Tissot is today the leading producer with the traditional Swiss watch industry in number of units. Offered by 16,000 Points of Sale across five continents, Tissot products provide a wide range of watches to match diverse functional needs and tastes.

Over time many key figures have owned Tissot watches. In the arena of popular culture there has been many big names to own a Tissot watch, including actress Sarah Bernhardt, singer Carmen Miranda, Elvis Presley, Lana turner, and Nelson Mandela. Football (Soccer) hero Michael Owen, pioneering female IndyCar driver Danica Patrick, and world champion MotoGP racer Nicky Hayden are just a several big sports icons around the globe to possess "sported" Tissot watches.

So when representative timekeeper and partner of MotoGP, NASCAR, and also the World Championships of fencing, cycling, and hockey, Tissot clearly expresses its firmly held values of performance, precision, and pushing the boundaries of watch making to new limits.

Today, with four main ambassadors, Tissot is now "More than a watch," as their slogan indicate. International football player Michael Owen is a Tissot Ambassador since 1998. As Tissot says, he personifies the Tissot values of performance, innovation and excellence in both his personal and professional life.

Indy Car driver Danica Patrick is yet another Tissot Ambassador, who competes in the sport where performance is the thing that truly matters and timing is key, just like Tissot. 2006 MotoGP champion Nicky Hayden competes inside a sport where technologies are advancing everything time, also like Tissot in the arena of watches.

The 4th current Ambassador for Tissot is Barbie Xu, a star from the Chinese artistic scene. Along with her huge impact inside the Asian region, Barbie Xu is really a growing phenomenon and the Chinese face of Tissot worldwide.
  1. 2014/02/08(土) 23:12:48|
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Kaylene Dearborn

Author:Kaylene Dearborn
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