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A brief history Behind Tissot Watches

From 1853 to the present day, Tissot has continually surprised and delighted customers with its product innovation. A relentless pioneering spirit led the organization from its foundation within the small Swiss Jura town of Le Locle, with a presence in 150 countries. From the first pocket watch with two timezones in 1853 for the revolutionary touch-screen technology T-Touch watch, Tissot has presented some firsts with regards to technology, materials, and style, going so far as creating watches manufactured from rock, wood, and pearl.

From day one, Tissot seemed to be committed to taking its innovations to destinations well past the Swiss borders. In 1858, the founder's son, Charles-Emile Tissot, left Le Locle for Russia and effectively sold Tissot savonnette pocket watches across this huge and influential empire.



International expansion went from strength to strength and Tissot is today the best producer from the traditional Swiss watch industry in number of units. Being sold by 16,000 Points of Sale across five continents, Tissot products offer a wide selection of watches to suit diverse functional needs and tastes.

Over the years many key figures have owned Tissot watches. In the arena of popular culture there has been many big names to own a Tissot watch, including actress Sarah Bernhardt, singer Carmen Miranda, Elvis Presley, Grace Kelly, and Nelson Mandela. Football (Soccer) hero Michael Owen, pioneering female IndyCar driver Danica Patrick, and world champion MotoGP racer Nicky Hayden are a some of the big sports icons all over the world to possess "sported" Tissot watches.

So that as representative timekeeper and partner of MotoGP, NASCAR, as well as the World Championships of fencing, cycling, and hockey, Tissot clearly expresses its firmly held values of performance, precision, and pushing the boundaries of watch making to new limits.

Today, with four main ambassadors, Tissot has become "More when compared to a watch," as their slogan indicates. International football player Michael Owen has been a Tissot Ambassador since 1998. As Tissot says, he personifies the Tissot values of performance, innovation and excellence in the his personal and career.

Indy Car driver Danica Patrick is another Tissot Ambassador, who competes in the sport where performance is the thing that truly matters and timing is paramount, just like Tissot. 2006 MotoGP champion Nicky Hayden competes in the sport where new technologies are advancing it all the time, also love Tissot in the realm of watches.

Your fourth current Ambassador for Tissot is Barbie Xu, a star with the Chinese artistic scene. Along with her huge impact within the Asian region, Barbie Xu can be a growing phenomenon as well pussy as the Chinese face of Tissot worldwide.
  1. 2014/02/21(金) 08:09:06|
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Kaylene Dearborn

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